Typography: Final Compilation & Reflection

7/4/2023 - 7/7/2023 / Week 1 - Week 14

Ee Chern Jun / 0338542

Bachelor of Mass Communication (Hons) Digital Media Production

Final Task: Compilation & Reflection

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Figure1.0 Thumbnail

Links To My Typography Projects:

• Task One: Type Expression and Text Formatting 
• Task Two: Typographic Exploration and Communication 
• Task Three: Type Design and Communication

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SUBMISSIONS:

Task 1: Type Expression and Text Formatting

7/4/2023 - 12/5/2023 / Week 1 - Week 6 

1. Exercise 1A - Type Expression

Final Digitalization Type Expression:

Figure 1.1 Final Type Submission Digitalization.jpeg(21/4/2023, Week3)

Figure 1.2 Final Type Submission Digitalization.pdf (21/4/2023, Week3)

1. Exercise 1B - Text Animation
Final Animated Type Expression

Figure 1.3 Final Text Animation "Surprise".gif (28/4/2024, Week 4)

2. Exercise 2 - Text Formatting

Final Text Formatting 

• HEAD
• Font/s: ITC Garamond Std, Ultra
• Type Size/s: 23 pt, 48 pt
• Leading: 20 pt
• Paragraph spacing: 0

• BODY
• Font/s: Futura Std, Book
• Type Size/s: 9.5 pt, Capitalized letter: 9 pt
• Leading: 11 pt
• Paragraph spacing: 11.5 pt
• Characters per-line: 60
• Alignment: Flushed Left
• Margins of Top, Bottom, Inside, Out: 12.7 mm
• Columns: 4
• Gutter: 4.233 mm

Figure1.4 Final Layout with Grids.jpeg (12/5/2023, Week 6)

Figure1.5 Final Layout with Grids.pdf (12/5/2023, Week 6)

Figure1.6 Final Layout without Grids.jpeg(12/5/2023, Week 6)

Figure1.7 Final Layout with Grids.pdf (12/5/2023, Week 6)

Task 2: Typographic Exploration & Communication

9/5/2023 - 23/5/2023 / Week 6 - Week 8

2. Final Typographic Exploration & Communication

• HEAD
• Font/s: ITC Garamond Std, Ultra, Bold
• Type Size/s: 147 pt, 34pt
• Leading: 0
• Paragraph spacing: 0

• SUBHEADING in text
• Font/s: ITC Garamond Std, Book Italic
• Type Size/s: 12 pt
• Leading: 11 pt
• Paragraph spacing: 0

• BODY
• Font/s: Univers LT Std, 57 Condensed
• Type Size/s: 10 pt  
• Leading: 11 pt
• Paragraph spacing: 11 pt
• Characters per-line: 57
• Tracking: 50
• Alignment: Left-align
• Margins of Top, Bottom, Inside, Out: 12.7 mm
• Columns: 4 per page
• Gutter: 4.233 mm

Figure2.1 Final Layout without Grids.jpeg (19/5/2023, Week 7)

Figure2.2 Final Layout with Grids.jpeg (19/5/2023, Week 7)

Figure2.3 Final Layout without Grids.pdf (19/5/2023, Week 7)

Figure2.4 Final Layout with Grids.pdf (19/5/2023, Week 7)

Task 3: Type Design and Communication

24/5/2023 - 29/6/2023 / Week 8 - Week 13

3. Final Font Design

• Downloadable link: BladeSharp CJ

Figure3.1 Art Board from AI.jpeg (30/6/2023, Week 13)

Figure3.2 Art Board from AI.pdf (30/6/2023, Week 13) 

 

Figure3.3 Screenshot of Metrics Window (30/6/2023, Week 13)

3. Final Poster Design

Figure3.4 Poster Design.jpeg (30/6/2023, Week 13)

Figure3.5 Poster Design.pdf (30/6/2023, Week 13)

Figure3.6 Poster Design With Texture.jpeg (30/6/2023, Week 13)

Figure3.7 Poster Design With Texture.pdf (30/6/2023, Week 13)

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REFLECTIONS

Experiences

Throughout the 14 weeks of adapting the completely new challenges for me, I was surprised that I'm still manage to complete all the assignments as it was difficult and time consuming. Throwing back to one of the subjects in foundation year, I took something related to design, but I was totally lost and tried my best to understand what the tutor were explaining in class. Although it was a very tough process and I promise myself not to take any design class anymore due to the lack of potential and creativity of myself in this field. However, here I am again is because one of my friends said that it will be fun and I have an empty slots while I am doing my Online Module Registration. Eventually, I feeling stressed and overwhelming throughout the weeks by completing the work in progress, or final submission. Nevertheless, the guidance and efforts from Mr. Vinod are very precious and vital as I am very grateful that he was patient and being generous for every work that I perform. I would said that I might not submitting the correct or impactful work for this module, but I definitely step out of my comfort zone and lasted for this 14 weeks. 

Observations

Typography, which I wouldn't know it affect and appear rapidly in our life. Every fonts, letters, words, moving with it's size, style, alignments, shape, colors are present for a reason. It makes me observe more on the setting while I am working on other module or walking on the street while I saw some posters and so on. Additionally, I was impressed by design school students who manage to took four to five design modules in a semester and they need to complete all the works by weekly and each individual in the class brought their unique and incredible styles to their work. 

Findings 

In these weeks, I found out that I was lacking to monitor and record my works. There are several task that I did not show the progress of developing to the outcome because I do not used to duplicate the works and create another one for comparison or evidence the information as one of the learning process. This is a vital stage for not only apply it in design module, but in every steps that we are taken and is the proof that we made the path by ourselves. I received this mistake from now and will improved myself for every future steps that will be taken. Besides, I appreciate that Typography have provide me a space to enhance my creativity skills and technique skills. I am able to have more understanding on Adobe Illustrator, Adobe Indesign, and Adobe Photoshop. On top of that, I have discovered some enjoyment and fulfillment in the process of learning and working about Typography. I might be not knowledgeable for this module but it affect my mindset that I would like to invest more in this field other than rejecting like my foundation year.